Martin Rusetski

Martin Rusetski

Martin Rusetski

Designing an International Learning Hub for Media Professionals

Website for Salt education platform

Salt is an educational platform for media professionals featuring lecturers from BBC, The Economist, Google, and Bellingcat. Starting with brand identity and logo development, I created a comprehensive design system for a content-heavy site that delivers lectures in video and text formats, supplementary materials, news, interviews, and interactive tests. The platform reached tens of thousands of monthly views—a strong result for professional education in this niche.


Registration and community features transformed the site from a static resource into an active network. Personal accounts, discussions, and topic voting kept users engaged beyond individual lectures, building a professional community around the content.

Other works

Create a free website with Framer, the website builder loved by startups, designers and agencies.